Eight convincing reasons why you need an unbiased professional Financial Planner.

1. An unbiased Professional Financial Planner . . . may help you increase your investment results. A 10½ year study of investments made over 5,000 Mutual Funds or Unit Trusts conducted by DALBAR Financial Services (ending May 31, 1995) illustrates why. Investors who used an unbiased Professional Financial Planner outperformed those who didn’t by over 17% in their equity fund investments and approximately 21% in their fixed income fund investment.

2. An unbiased Professional Financial Planner . . . analyses how changing conditions affect you. With a professional Financial Planner on your side, you can gain an understanding of how changing economic and market conditions affect your particular situation. So when you do make a change in your investment portfolio, there’s a logical reason behind it.

3. An unbiased Professional Financial Planner . . . takes the time to understand you, your goals, who you are, where you are with your investment programme and where you want to go. From this “getting to know you” process, your planner can offer customised strategies for investing, retirement planning, increasing after tax returns, funding your children’s education and if required planning for your parents financial needs in their later years.

4. An unbiased Professional Financial Planner . . . helps make investing convenient. What does it take to develop a personalised investment programme, monitor your investments and keep track of all the paperwork? More time than your busy schedule may allow. Your unbiased Professional Financial Planner offers a professional approach to your customised investment programme that may not demand a lot of work or time on your part . . . and a level of knowledge and expertise that may be difficult for you to achieve on your own.

5. An unbiased Professional Financial Planner . . . can recommend funds that fit your needs. Unit Trusts offer professional management, diversification and liquidity. How do you choose among the thousands of funds? Your unbiased Professional Financial Planner can help you identify how well a fund’s objectives, track record and management style match your specific needs and goals. You owe it to yourself not to overlook any potential fund opportunities and make your investment decision an informed one.

6. An unbiased Professional Financial Planner . . . works to deliver information while it’s still timely. By the time important investment news reaches the financial media, it may lose its value for the investor. An unbiased Professional Financial Planner can inform you of an opportunity while it is still an opportunity. That’s because they are supported by a team of analysts who have access to the latest research data. When you choose a Money Concepts Financial Planning Consultant, you have a team of investment professionals on your side that offer ongoing research capability and advice.

7. An unbiased Professional Financial Planner . . . helps you decide how to allocate your assets. Owning just one fund isn’t always the best strategy. Using Money Concepts Managed Allocation Programme and diversification strategy you can reduce overall risk and improve investment returns.

8. An unbiased Professional Financial Planner . . . will make recommendations specific to your needs on a completely unbiased basis.